Elevating brands withperformance marketing

Duck Brands


Duck wins with versatility and crafting.

What are customers saying?

Reviews are dedicated to nuts-and-bolts statements about adhesion (does it stick), ease of use, and durability (does it hold). This is not distinct from general tape review content. These are at the core of the new consumer’s consideration journey.

Where does Duck win?

Surprisingly, performance and adhesion are not significant positive correlates. Where we do win is in crafting (color, visual appeal).

Weiman


Cleaning means more thanjust a clean surface.

What are customers saying?:

Similar to the global cleaning consumer, Weiman customers value performance and ease of use, while affordability played less of a role in overall satisfaction.

Where does Weiman win?

Weiman wins with performance, ease of use, and scent.

International Stainless Co.


Sustainable brands need to make'the right thing' easy to do.

What are customers saying:

Steel products have significantly more discussion about temperature. Antimicrobial is not being discussed in reviews,11 mentions our of 209,000 reviews.

Where does ISC win?:

Liberty Bottleworks, Lifefactory, and Nalgene are the only brands described as U.S. made. None are a steel product.

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